Homebase have recently introduced a new Dulux Eco paint point of purchase display. The green packaging stands out when merchandised as a complete bay and the side fins help to differentiate the bay from their other paints. A colour-sample swatch graphic helps the shopper with product selection at eye level, surrounded by sample pots for customers [...]

Share

With the recession continuing to assault our spending power, many shoppers are putting their house moves and extensions on hold and instead turning to refreshing their rooms with a lick of paint or a wallpapered feature wall. So we decided to pop into one of the larger Homebase stores to see if they were doing [...]

Share