Case study: YO! Sushi: The Brief:

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YO! Sushi: The Brief:
The Brief:

With increasing competition for take-away food from companies such as PRET and Wagamama, YO! Sushi were looking to increase sales of their hot and cold take-away offering. Our brief was to produce a solution which will draw attention to their hot and cold take-away food in shopping centres to actively engage with the shopper.

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