HRG Story (so far)

Pushing the boundaries of Retail Marketing.

HRG is an award-winning shopper and retail marketing agency based in Northampton. We started life as a creative & print management company in 1990. But there was no holding back our big ambitions and ever since we’ve steadily grown in the world of retail marketing.  Today we embody a range of diverse talent including designers, developers, strategists, researchers, digital experts, campaign planners, a logistics division, procurement experts and of course our highly talented client services team. Belonging to the respected Altavia group of companies, Europe’s largest Retail Marketing Services Group, we extract the best value from global shopper insights and make use of our strong worldly connections to foster the best thinking in retail marketing.

Always brave, always bold, we’ve been on an interesting journey, taking us in new directions and opening the doors to work with a pretty impressive roster of household brands and retailers. But some things remain the same. Our dedication to being the best we can be, for one thing. Flexible in our approach, we can act as your lead go-to agency or the reliable partner alongside your other agencies. At HRG we are here to play our part in your story.

We aim to transform shopper marketing by adapting communication for tomorrow’s world. This means we want to create a link between a brand, the retailer and its customers which must be constantly nourished, enriched and transformed.

We’re alchemists of change in the retail market.

Our Projects

Fever Tree Limited Edition

Yale Smart Living

Hendrick’s Love Platform

Jamie Oliver deli by Shell

Reyka Vodka Window Display

Voltarol and Panadol Pain Category Fixtu...

The Hendrick’s Marvellously Minusc...

Alpro Shopper Campaign

Kellogg’s Breakfast to Go FSDU

"HRG has extensive FMCG knowledge and understanding of shopper environments and its retailers and customers."

Shopper POS and Media Manager, Kellogg's

Like what you see? Contact HRG to find out what we can do for you....