Elementary Holograms

Turn whisky displays into hologram hoorays


Grants new Elementary range is inspired by chemical elements. Our challenge was to come up with a display that really reflected this. Literally. So we set about designing a display that would combine innovative technology and the spirit of the brand – the perfect mixer.



We designed a unit that projected a video, giving the illusion of a hologram. We sourced brand-new technology before performing rigorous tests to make sure it came up to the highest standards. Which it did… to bring the brand to life and grow sales. And that was no illusion.

"Knowledge of brands and assets, familiarity with retail spaces we operate in, speed of reaction and great attention to detail."

Regional Marketing Manager, William Grant

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