Turn Runners into Winners

Challenge

Create an engaging, informative in-store experience to be delivered globally to support the launch of the new TomTom fitness watches and tap into the booming activity tracking sports watch market.

 

Solution

With so much new technology, shoppers needed to find their way to the right product quickly, and experience all the benefits of TomTom Fitness watches – without moving a muscle. We designed, manufactured and installed a highly intuitive display that made our digital content the hero.

3089

Displays manufactured

252

Variations

25

Different languages

"Good communication and product quality, good planning and proactive account management to ensure successful projects."

Senior Marketeer Sports, TomTom

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